You build the wrong start starting: The programmers are building the show, investors are financing pain

There is a sorrow for every technical founder who is going through.
You charge something wonderful. You capture UX, improve the back interface, and spread it using CI/CD Magic.Uou open the browser. You are waiting for the flood of users.
And … nothing.
No records. No keeping. No interest in the investor.
It is not your mistake. You are building the show. But the market – and investors – is only concerned with demand.
The real start starting problem against the order problem
Emerging companies live and die by demand. Not only the user’s request, however Financial, developmental demand Long investors chase the range leaves.
This is the separation:
What improves programmers |
What investors are searching for |
---|---|
Interesting technical problems |
Solving painful work problems |
MVPS that works quickly |
The markets that are expanding quickly |
Side projects that impress the peer |
Strain companies that impress customers |
Clean architecture |
Clean CAC: LTV Mathematics |
heresy |
necessity |
Programmers build what is fun for construction. Investors funded what people cannot live without.
Do you solve a problem or create a problem?
You don’t have to guess. This is a simple filter:
an idea |
Technical grandmother |
Real pain? |
Financing |
---|---|---|---|
Mimi generator |
High |
a little |
|
Smart grocery menu application |
Medium |
a little |
|
Legal artificial intelligence analyst |
Medium |
High |
|
Infra tool to cut AWS spending |
a little |
High |
|
The social network for room colleagues |
Medium |
Medium |
|
The harsh truth? Most Devs build things amazing. But investors are betting on things Highly important.
What is the investors in reality now
You will not find it on Hacker news, but here is what VCS want quietly:
- Amnesty International For specialized work progress (Think: Finance, Legal, Logistics Services)
- Infra improvement tools (ESP. Those who cut the cloud spending)
- Automation of the inner tool (For example, replace Excel + Slack)
- Compliance, audit, fins, secrets (Boring = Big Tamm)
- “Dismantling Excellence” for specific industries
This is not exciting. But they are Hurt – Pain standards are better than the grandmother.
How to build what people really want
Here is the real play book. Use this before writing one line of code:
1. Talk to users before construction
Ask: What is the most annoying part of your workflow?
If they say, “My God, do not make me start,” you are on something.
Reddit, Slack groups, LinkedIn – where the pain leaks in public places.
2. Look at the place where companies are employed
Check the job boards. Look at the roles that involve repeated action, data schedules or compliance.
3. Building the return on investment, not eyebrows
Investors love this phrase: “Save customers $ x or y a week.”
If your performance is doing it, you will not need to “go virus”. You can Cost.
4. Stop obsessing on originality
Dropbox was the tenth file storage app. The idea is just documents + Wiki. Your job is not to create a new category – it resulted in implementation.
5.
Do not call the product first. Launch of five people pay. If no one opens his wallet, it is not an emerging company – it’s a Dave exercise.
Reward: Use the “demand curve” framework
A visual way to think about startup ideas:
▲
HIGH |
Ideal startup zone
USER PAIN | (Boring but painful)
|
|
LOW |__________________________
LOW TECH NOVELTY HIGH ➜
It aims to the top left. Not the bottom of the right.
Final thought: The code is the offer, the pain is demand
You do not need to stop building enjoyable side projects.
But if you are trying to raise money or lands that pay users, you need to be reformulated. You do not build “what is possible.” You build “what is painful”. Investors do not search for smart – they are looking for it Convincing.
Wonderful startups are not just encrypted. They are good timing solutions and they notice urgentBudget problems.
Write the code that reduces pain – not only the code that works well.