TV broadcasters want side bustle as the cable faces decrease

Television news and other talents were watching the walls slowly closed in cable work. Now, they want their networks to allow them to lay the foundation for an alternative exit or podcast before the money runs out, and he tells talent agents and other people familiar with Business Insider.

“We are trying to set opportunities for people to earn money outside their networks,” said one of the senior talent agents. “We are holding these conversations every day – we all see that there is a limited aspect for these people in the networks.”

The networks have historically prevented talents from moonighting on other platforms with their own news messages and podcasts (with exception books).

But five of those familiar with the TV, they told BI that there is a new openness to allow talent to establish themselves on platforms like STEMBACK – especially since examples accumulate from TV journalists who take the individual path.

Catherine Valentin, a Point Point person for news and politics, said that the platform witnessed the interest of journalists on television after it launched a live video and Jim Acosta, previously at CNN, on broadcasting from the platform earlier this year.

Some old news organizations, such as CNN and MSNBC, are trying to allow talents using substack to distribute clips as they would have done on X (Twitter previously) in the past.

Valentin said: “They open the door because the talents that have such an immediate impact on substack.”

She added that she had made some calls from the old outlets about allowing its employees to create their own alternatives.

The agents, who have a financial share in customer guidance customer jobs, pay the TENOR transformation on TV networks.

Two Bi said that they pay attention to movements such as CNN’s Jake Tapper movements, which distributes notes and links for free on Substack.

One of them also said that they hope that the networks will give more to the shareholders than the news than the anchors, even if it is lost to the public.

An example of this is Steve Cornki, Who left NBC to become a contributor to MSNBCA person familiar with the matter, which would allow him to do other things outside the network.

The agents also choose their company’s goals carefully. One of them said they considered that CBS News and Disney’s ABC News are more conservative when it comes to leaving independent talents, while they saw NBC and MSNBC more open.

Chuck Todd, former supervisor “Meet The Press” and independent businessmen now, said he heard “Internet Stalt” that the news could copy what Disney Espn had done with Stephen A. Smith and Pits Mcavi. Smith deal Free it to show more platforms to talk about politics, while MCAfee’s He gave him creative control.

“The future is likely to be throughout the media scene,” said Tod.

Television works volatile

The changing wind comes because the TV news works slowly diminish.

With people cutting the rope faster than expected, media companies cannot get rid of their cable channels quickly enough. Warner Bros. Discovery is just plans to divide the retreating television networks from the increasing broadcasting and studios. Comcast also runs most of its cable assets, including MSNBC and CNBC.

Meanwhile, the erosion of these media work has left it vulnerable to President Donald Trump’s attacks and made it difficult for them to fight.

Meanwhile, some journalists from TV news such as Acosta, Mehdi Hasan and Megyn Kelly, not associated – began whether by choice or by force – from major media companies, showing that there is an applicable work for bodcasts on podcasts and platforms like Progtack and Beehiiv.

With agents ready to enter into sensitive negotiations with networks on the side vehicles of talents, it helps to have examples such as Acosta, one of the higher policy names in Presscack, as well as the names of the less profitable policy.

The agents said they are also watching salaries. Ports like puck and Angler I have been informed of various flat or declining stars salaries. Despite this economic reality, the bi agents told that they felt that the bottom did not completely go out of the market – consider lower salaries in half.

Why not?

Why do TV news companies not allow all their employees to researchers?

The traditional television company’s view is to push talents well for exclusive and can face editorial, legal and reputation risks if someone or comments on another platform outside the editorial or legal review of the network.

Some channels, such as MSNBC, stretch that they create different opportunities for talent at home.

SVP Madeleine Haeler said MSNBC focuses on expanding the range of its hosts through the audio, digital and social media, using all storytelling tools to build fans outside the cable.

Specialack and others are heading

Podcasts and newsletters are waiting for expatriates wings from television news.

Valentine of Schedent is ready with statistics: There is now 5 million paid subscribers, driven by news and politics; 30 people in news and politics, a total of one million dollars or more.

“This is a field that we invest happily because this is the future,” she said. “If you have spent your career on cable news, there is a clear way for you.”

Ray Zhao, who leads the podcasts in Fox Media – the home of technical journalist Kara Swecher and others – said there is a “interest” of current and former TV news employees. Its stadium is that with Vox, they can build a show that reflects their vision and depicts a direct relationship with the consumer on a mediator that grows its fans.

“You can have a lot of financial direction,” he said. “It can be very profitable.”

The Solopreneur path can be a mixed bag.

The Bodcast and YouTube channel owns, where he meets newspaper makers and gives the largest stories today. As a businessman, he said it is difficult to get a stop time and does not feel that he is missing a chance. But it has the diversity of the projects it works on and the full editorial control.

John Harwood, a former White House correspondent in CNN, who made a bodcast and writes for zezitio, the new Hassan project, said there are risks in what he called the alternative “hamster wheel”.

“People who look at this as an income source will feel very much pressure to increase the number of subscribers and provide content at a pace that satisfies the people who pay it,” he said.