Thus, despite the potential benefits of such a strategy, the Microsoft approach requires the risks and considerations related to:
Brand and exclusive identity: Xbox has always been built around its shares, the more it opens, the more this identity, the more motivated by the players to buy Xbox devices.
Resources customization: Development is practically evaluated when talking about improving multi -platform platforms; This pressure increases when trying to impose the optimum experience through many keyboards.
Market response: Not every Xbox game is a game that every PS user can play, as was the case with Pentiment and Hi-Fi Rush. To select games that have the most attractive platform, a comprehensive research study must be conducted.
