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How to get more access to Instagram, at the top of Exec

The content of the content realizes that they are playing in the economy of attention.

More eyebrows are usually translated into the creator’s content into more advertising revenues or leverage to negotiate contracts with brands. Often people of this scale indicate this scale – the number of unique accounts that see a piece of content – as “access”.

“People always want more access,” Adam Museri said in recent. Podcast interview With the creator and social media, Brock Johnson.

Reach was a frequent theme in Johnson’s interview with Mosseri, during which Exec Exec dispelled rumors about the algorithm, retailers, and Shadowbaning.

Mosseri also included three priorities focusing on Instagram when it comes to creators:

  1. Instagram wants the original content bonus made by the creators.
  2. The statute is looking forward to helping young creators to “go out” and build fans on the application, which will require engineering energy.
  3. He also wants to improve and faster in driving trends. “It still takes a long time to protrude things on Instagram,” Mosciri said.

Regardless of the creator’s higher priorities for creators, Mosseri has clarified many threads that offer a glimpse of what Instagram will go to move forward and how creators can adapt to platform changes.

“What we are always trying to do is knowing something not only for creators, but also good for the normal people,” Mosciri said, adding that anything in this intersection will also need to be “good for Instagram”.

Here are three main meals of podcast:

1. The main Instagram extract is “the most important place for creators to publish”

Musairi said on the podcast that only a small percentage of unproductive users are spreading on any day, making creators most of the Instagram content.

“It is the most important place for creators to publish,” he said.

Creators will reach more people by publishing fodder more than stories, which are primarily to interact with friends (such as DMS).

2. DMS is a decisive place to share content for creators

Museiri spoke at length on how to share direct messages (DMS), photos and videos with each other on Instagram. The company also released more than 20 new features for DM last year.

But DMS is not just a space to interact with friends. It also helps the Instagram algorithm to identify the content that is shared.

“Arrows” – when someone sends content, such as his stories or DMS – is one of the most important measures that must be monitored for creators when looking at what affects access.

When asked if Instagram weights share more in DMS or stories than the other, Mosseri said that Instagram is both estimated “relatively evenly”. However, he stressed the importance of sharing content in DMS.

“If you send something to me and you love, I think you will be really interested in this,” Museri said.

3. Instagram doubles on senior economic officials, inside and outside the application

“We are trying to do better in obtaining content from creators on Instagram in the search results for Google and other research providers because I think this is the victory for everyone,” Mosciri said.

He added that there is a “meager and meaning” team that works on this. Instagram also has a lot of work to do in its research functions – which was its primary rival, Tiktok, known for it.

Musairi said that searching for Instagram content in the application “is not very good” and added that the company “has strengthened this team recently” and will launch new features during the next few months.

One of the upcoming repairs is the Instagram recommended search button that appears in the comments section in the publications (somewhat similar to Tiktok). Currently, the recommended search feature of Instagram is withdrawn from the actual content of the publication (video, image or illustration), but Mosseri said that the next repetition will also withdraw information from what is being discussed in the comments section.

“Sometimes, there is no interesting real context, not in the article by someone, but in the context surrounding it, and it is always in the comments,” Mosciri said.

Users can expect to see more recommended research claims as Instagram improves in “understanding content and context”, but not every post may be for him.

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