The main media was shocked again by something that Elon Musk said because the billionaire has now disturbed the potential acquisition of MSNBC after Comcast-the parent media company-that it will leave the local news channel liberal to a separate entity.
Donald Trump, Donald Junior, put the idea of the President of Spacex and Tesla (TSLA), which is currently about 334 billion dollars, which makes him the richest man in the world according to data from Forbes.
how much does it cost?
Elon Musk (@elonmusk) November 22, 2024
“Hello, Elonmusk, I have the funniest idea ever !!!” Posted by Donald Jr. On X during the news of the news that MSNBC may be for sale.
Musk’s response was a provocative and controversial, as he answered: “How much did it cost it?” He later added: “The most entertaining result, especially if the mockery, is probably accompanied by laughing expressive symbols.
This innocent exchange apparently pushed X users to predict the real MUSK intentions. Meanwhile, the conversation expanded quickly with Joe Rogan, the most famous in America, Musk said He will be ready to take the job of Rachel Mado if he bought MSNBC.
He jokingly said that he will be ready to “wear the same outfits and glasses, and I will tell the same lies.” “A deal” to the display of Rogan, and certainly part of his millions of followers on the platform of the small blogs with these notes.
Although this may also seem innocent on the surface, observers noted that the plot line seemed very similar to what happened to Twitter when Musk eventually acquired the social network for $ 44 million in 2022 – everything began with jokes.
Comcast revolves around the main cable networks to focus on business trade
This conversation occurs between Musk and Donald Jr. And Rogan at some point when COMCAST, MSNBC’s father, is subject to organizational restructuring. Last week, the company announced a plan to overcome multiple cable networks, including E! , CNBC, Usa Network, and the golf channel.
“We are now exploring whether the creation of a new good capitalism company, owned by our shareholders and consisting of our strong portfolio of cable networks, would put them to take advantage of opportunities in the changing media scene and create value for our shareholders,” Mike Kavana, the chief of comics, commented on the deal.
All of these companies will be transferred to a new entity called “Spinco”, which will be led by Mark Lazarus – the current president of the NBCunivesal Media Group.
Also read: Elon Musk controversy: acquisition of Twitter, lawsuits, and politics
According to what was reported, these assets combined are about $ 7 billion of revenues during the 12 months ending on September 30 of this year, and constituted about 6 % of the total Komca revenue during that period.
It may take the company’s years to complete this transition because it will require the approval of the organizers in view of the enormous impact that networks such as MSNBC and CNBC in the United States.
Fear MSNBC is internally taking over while analysts claim that this is the correct step
Thomas Willin, Associate Professor of Social Sciences at Boston University, described Musk’s potential attention as a “bomb on the broadcast scene”.
He directed the similarities with the patterns of media ownership in Russia, saying: “It seems that Musk’s motivation seems to be a hostile acquisition and is badly established for the media to move forward. I think how Vladimir Putin and Oligarsheen were buying free media in Russia.”
Also read: Top 10 media companies in the world by market value (2024)
According to what was reported, the possible sale caused anxiety in the ranks of MSNBC. “Everyone is in panic because everything is in the air,” MSNBC source told the Post.
Analysts believe that this step is positive for these cable networks because it is a better chance to survive if they join efforts and are able to find a synergy between their business.
“There is a lot of efficiency that you should link by combining many of these companies.” “Can these companies survive as part of a larger entity? Yes, of course they can.”
Political musk’s attention may motivate this to make this more than a joke
The political climate in the United States will make this acquisition to a large extent, as Musk explicitly supported President Donald Trump throughout his campaign, and he will likely support many of his conservative initiatives once he arrives at the Oval Office.
Trump has previously criticized the network, describing it as “the largest political contribution in the world to the radical left -wing Democrats” and “nothing but a 24 -hour job on Donald J. Trump.”
The New York Times noted that although MSNBC “once devoted” itself to “news programming”, it has developed into “busy” by “Trump’s opinion hosts”.
Also read: Elon Musk’s political influence: Trump’s support in 2024
The decision to adopt such a hostile position against Trump can be in response to his known intentions to deal, to some extent, with the spread of fake news and wrong information by certain media. Journalists and experts fear the media industry that Trump’s agenda can harm the rights of free press and freedom of expression in America.
Analysts are still skeptical that Musk has any interest in obtaining Spinco from COMCAST. Paul Verna, the main analyst and vice -head of the Emarketer Market Research Company, notes that the cable TV works are “a work of diminishing” as consumers from traditional channels have turned into broadcasting platforms in the first place.
ComcAST recently reported strong results of broadcasting, as revenues increased by 82 %, where Peacock – the company’s main broadcast service – witnessed 29 % increase in subscribers paid in the last quarter.
Currently, Musk’s comments on a possible acquisition process appear to be more provocative than the process. However, this will not be the first time that a wealthy individual of a non -relevant media company has acquired a strong media company like Jeff Bezos, the founder of Amazon (Amzn) with the Washington Post in 2013.
